Content Creators, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Social Media, Weekly News Roundup

The Value of Micro-Influencers, Brands Concern Over AI In Influencer Marketing & Social Media, and More

On this week’s news roundup, we take a look at how media agencies are strenghtening brand safety as influencers adapt their content strategy with Artificial Intelligence tools, Shopify’s President on his preference of working with micro-influencers to grow his side hustle, and the reasons why creators are becoming the new social media strategists for brands. […]

Content Creators, Hot Topics & Happenings, Influencer Marketing, Social Media, Weekly News Roundup

LinkedIn Influencer Partnerships, BuzzFeed’s Strategic Pivot, Rolling Stone’s Most Influential List, and More

On this week’s news roundup, we take a look at how LinkedIn Influencer partnerships can help B2B’s, BuzzFeed’s strategic decision to hire independent creators to produce content, how the NFL CMO is engaging with Gen Z through content creators, and Rolling Stone’s most influential creator list. We also share Elon Musk’s new change to Twitter […]