2025 Influencer Trends, Influencer Marketing, Marketing Tips From Broadcast to TikTok: The Evolution of PSAs in the Influencer Era In the hit series, Mad Men, the advertising world scrambled as health concerns and regulations redefined how tobacco could be marketed. What followed wasn’t the end of messaging, it was a reinvention. Just like agencies in the 1970s evolved beyond slogans and TV jingles, today’s public institutions are rethinking how public service announcements (PSAs) are […] julien , 5 days ago
2025 Influencer Trends, Influencer Marketing, Marketing Tips, Our Solutions, Partner Spotlight, Social Media The Higher Education Enrollment Cliff: How Influencer Marketing Drives Student Recruitment in 2025 The Higher Education Enrollment Cliff: How Influencer Marketing Drives Student Recruitment in 2025 Call it what you will: the “enrollment cliff,” “demographic dip,” or “admissions drop.” Higher education is entering a critical turning point. The number of traditionally college-aged students (18-year-olds) is in sustained decline, and the effects are no longer hypothetical. College Enrollment Decline: […] julien , 3 weeks ago
Content Creators, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Social Media, Weekly News Roundup The Value of Micro-Influencers, Brands Concern Over AI In Influencer Marketing & Social Media, and More On this week’s news roundup, we take a look at how media agencies are strenghtening brand safety as influencers adapt their content strategy with Artificial Intelligence tools, Shopify’s President on his preference of working with micro-influencers to grow his side hustle, and the reasons why creators are becoming the new social media strategists for brands. […] BabbleBoxx Team , 2 years ago
Influencer Spotlight, Marketing Tips 5 New Mom Influencers You Need to Know As Mother’s Day quickly approaches, we wanted to take a moment to highlight some of the top new Mom influencers in the BabbleBoxx community. These five ladies are positive proof that with patience, hard work, dedication, and time management, you can juggle a career and Mommyhood amazingly! Morgan @fashionfriesx 83.4k followers Morgan is […] BabbleBoxx Team , 2 years ago
2022 Trending Industry Topics, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Social Media, Weekly News Roundup News of the Week: Pinterest TV Studio, Rephr’s Response to Consumer Feedback, Insights on the Creator Economy and More On this week’s news roundup, we take a look at Pinterest’s new live streaming app and how Rephr leveraged consumer feedback and crowdsourcing data to develop their new skincare line. We also share insights you should know about the influencer economy, how brands are utilizing long vs short term influencer collaborations and what roles influencers […] BabbleBoxx Team , 3 years ago
2022 Trending Industry Topics, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Weekly News Roundup How Fashion Brands are Leveraging Influencers this Spring While the fashion industry has had great success with influencer marketing, brands in the space are constantly on the hunt for new ways to excite and engage their audiences. On this week’s news roundup, we explore live-streaming and online shoppable events, Amazon’s The Drop x TikTok collaboration, digital fashion and cryptocurrency, the upward trend in […] BabbleBoxx Team , 3 years ago
Marketing Tips, Partner Spotlight, Signature Box Retail Strategy: How Marketers Can Convince Consumers to Shop Without Breaking the Bank Valentine’s Day 2022 was forecasted to be the second-highest spending year on record, increasing about ~10% compared to last year. The Pandemic had been driving people to shop online more often than in years prior, but the trend has been threatened by increased prices and costs due to supply chain disruptions and labor shortages. So […] BabbleBoxx Team , 3 years ago
2022 Trends, Marketing Tips #AlcoholFree Movement: Marketing to the Sober Generation The wine o’clock movement may be winding down. While studies have suggested an increasing number of consumers are sipping wine and shopping Prime, thanks to the Pandemic – an increasing number of Americans are not just staying sober for #DryJanuary but, choosing sobriety as a way of life. At the helm of this sub-culture are […] BabbleBoxx Team , 4 years ago
Marketing Tips Throwback Thursday: A Look Back to our Launch Did you know our company launched 14 years ago? In honor of the new year upon us, here’s a flashback to our early days as featured in The New York Times at the time of our launch. We’ve taken many detours along the way and never imagined we would be where we are today. All […] BabbleBoxx Team , 4 years ago
Influencer Marketing, Marketing Tips Influencer Marketing: Top Trend Predictions for 2022 For influencers and marketers alike, the month of December is coupled with aggressive year-end promotions and finalizing strategic plans for the New Year. This end-of-year fine balancing act often feels like you are dancing at two weddings simultaneously. To help ease the transition, while saving you search and screen time, we’ve rounded up some of […] BabbleBoxx Team , 4 years ago