2025 Influencer Trends, 2025 Instagram Trends, Hot Topics & Happenings, Influencer Marketing, Instagram, Instagram Reels, Marketing Tips, Social Media, Weekly News Roundup Instagram’s 2025 UI Update: What Creators and Brands Need to Know About Reels and DMs Instagram is closing out 2025 with a major app redesign that puts Reels and DMs at the center of the user experience. The navigation bar now prioritizes Feed + Stories, Reels, and direct messaging in a cleaner layout. Profile grids have ditched square thumbnails for taller previews built for vertical video. Translation features and messaging […] julien , 1 week ago
Hot Topics & Happenings, Marketing Tips, Uncategorized How ChatGPT Checkout and AI Commerce Are Transforming Influencer Marketing There’s an old myth in marketing that social media posts disappear as quickly as they arrive. Scroll past, swipe away, gone forever. But something fundamental has shifted. That post your creator partner published last year? It’s working for you right now. Google is indexing it. AI is reading it. Audiences are discovering it. And the […] julien , 3 weeks ago
2025 Influencer Trends, Brand Awareness, Influencer Marketing, Instagram, Marketing Tips, Our Solutions, Partner Spotlight, Signature Box, Social Media What is an Influencer Box Campaign? (And Why Brands Love Them) Chances are, you’ve scrolled past an unboxing video (or ten) on TikTok or Instagram. But have you ever stopped and wondered: why do brands do this, and does it really work? Here’s the secret: unboxing isn’t just about pretty packaging. An influencer box campaign, often referred to as a seeding kit, press kit, media kit, […] julien , 4 weeks ago
2025 Influencer Trends, Hot Topics & Happenings, Influencer Marketing, Instagram, Instagram Reels, Marketing Tips, Social Media Instagram Adds Reels Retention & Skip Rate: What Influencer Marketers Should Do Next Instagram introduced a Retention chart inside Reels Insights and is replacing View Rate with Skip Rate. Retention shows the percentage of viewers still watching at each moment of a Reel; Skip Rate shows the percentage who skip within the first 3 seconds. These updates help you understand where viewers drop off and whether your opening […] julien , 2 months ago
2025 Influencer Trends, Hot Topics & Happenings, Influencer Marketing, Marketing Tips 7 Compliance-Safe Influencer Tactics That Actually Work for Q4 Q4 hits different in regulated categories. If you’re running influencer campaigns for financial services, health products, kids’ brands, alcohol, or supplements, you know exactly what we mean. Budgets are locked, timelines are compressed, and one missed disclosure can destroy months of planning. Here’s what actually works: you can run fast, compliant campaigns without burning through […] julien , 2 months ago
2025 Influencer Trends, Influencer Marketing, Marketing Tips From Broadcast to TikTok: The Evolution of PSAs in the Influencer Era In the hit series, Mad Men, the advertising world scrambled as health concerns and regulations redefined how tobacco could be marketed. What followed wasn’t the end of messaging, it was a reinvention. Just like agencies in the 1970s evolved beyond slogans and TV jingles, today’s public institutions are rethinking how public service announcements (PSAs) are […] julien , 3 months ago
2025 Influencer Trends, Influencer Marketing, Marketing Tips, Our Solutions, Partner Spotlight, Social Media The Higher Education Enrollment Cliff: How Influencer Marketing Drives Student Recruitment in 2025 The Higher Education Enrollment Cliff: How Influencer Marketing Drives Student Recruitment in 2025 Call it what you will: the “enrollment cliff,” “demographic dip,” or “admissions drop.” Higher education is entering a critical turning point. The number of traditionally college-aged students (18-year-olds) is in sustained decline, and the effects are no longer hypothetical. College Enrollment Decline: […] julien , 3 months ago
Content Creators, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Social Media, Weekly News Roundup The Value of Micro-Influencers, Brands Concern Over AI In Influencer Marketing & Social Media, and More On this week’s news roundup, we take a look at how media agencies are strenghtening brand safety as influencers adapt their content strategy with Artificial Intelligence tools, Shopify’s President on his preference of working with micro-influencers to grow his side hustle, and the reasons why creators are becoming the new social media strategists for brands. […] BabbleBoxx Team , 2 years ago
Influencer Spotlight, Marketing Tips 5 New Mom Influencers You Need to Know As Mother’s Day quickly approaches, we wanted to take a moment to highlight some of the top new Mom influencers in the BabbleBoxx community. These five ladies are positive proof that with patience, hard work, dedication, and time management, you can juggle a career and Mommyhood amazingly! Morgan @fashionfriesx 83.4k followers Morgan is […] BabbleBoxx Team , 2 years ago
2022 Trending Industry Topics, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Social Media, Weekly News Roundup News of the Week: Pinterest TV Studio, Rephr’s Response to Consumer Feedback, Insights on the Creator Economy and More On this week’s news roundup, we take a look at Pinterest’s new live streaming app and how Rephr leveraged consumer feedback and crowdsourcing data to develop their new skincare line. We also share insights you should know about the influencer economy, how brands are utilizing long vs short term influencer collaborations and what roles influencers […] BabbleBoxx Team , 3 years ago
