Social Smarts

Hot Topics & Happenings, Influencer Marketing, Weekly News Roundup

The Return of VidCon, Local Marketing Strategies for Franchises, and More

On this week’s new round-up, we are taking a look at the return of VidCon, local marketing strategies that are moving the needle for franchises, and more!   NBC News: VidCon, where YouTube stars once caused stampedes, pivots to TikTok Description: VidCon, the biggest convention for social media creators and their fans, is back this […]

2022 Trending Industry Topics, 2022 Trends, Social Media, Weekly News Roundup

Advertising Strategies Pivot, Instagram Announces Plans for New Update, & More

This morning, join us on our blog over a cup of coffee ☕ Each week on BabbleBoxx’s Social Smarts segment, we bring you some of the latest news and happenings in the marketing world. This week, we dive into how marketers are rethinking their strategies when it comes to advertising on Instagram and Facebook, share tips […]

2022 Trending Industry Topics, Hot Topics & Happenings, Weekly News Roundup

Brands Tap Into Influencer Marketing as Travel Spikes

People are eager to get out and explore after a difficult two years of restrictions on travel. With a surge in consumer demand for travel and tourism, we take a look at how hospitality brands and influencers approach and respond. On the weeks roundup, travel influencer, Emma Rose Lager, develops location-scouting app for brands, Benefit […]

2022 World News, Hot Topics & Happenings, Influencer Marketing, Weekly News Roundup

How Brands Are Supporting & Inspiring Conversations Surrounding Mental Health

There is a growing crisis across the world — the prevalence of anxiety and depression amongst people  has grown by 25% globally, the social isolation resulting from the pandemic identified as a major cause of the increase. According to the World Health Organization, “This is a wake-up call to all countries to pay more attention […]

2022 Trending Industry Topics, Hot Topics & Happenings, Influencer Marketing, Marketing Tips, Social Media, Weekly News Roundup

News of the Week: Pinterest TV Studio, Rephr’s Response to Consumer Feedback, Insights on the Creator Economy and More

On this week’s news roundup, we take a look at Pinterest’s new live streaming app and how Rephr leveraged consumer feedback and crowdsourcing data to develop their new skincare line. We also share insights you should know about the influencer economy, how brands are utilizing long vs short term influencer collaborations and what roles influencers […]

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